Separating your problem solving and your communication

It is vital that you are sure you are ready to communicate to somebody else before you actually prepare your piece of communication, otherwise here's what happens:

  • You write to clarify your thinking and by the end of writing the lightbulb has gone on – Bingo! You are crystal clear about your message.
  • However, your audience has had to trawl through pages and pages of you effectively speaking to yourself as you work out the message.
  • Therefore, we recommend not preparing a piece of communication for somebody else until after you are clear.

(You saw what we did there with that story, right?)

He's an illustration explaining further what we mean:

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