Thanks for taking the time to watch our video.
Now that you have seen the difference that focusing on your audience can make, as well as some techniques to make it happen, you may like a reference guide that helps you put these ideas into practice, particularly if it's free.
Ordinarily selling for US$20, our Clarity Checklists are a quick-reference guide designed to help you create clearer business communication. It will refresh your understanding of structured thinking techniques so that you can apply them in your own communication.
The Checklists eDoc provides an overview of storylining theory, two checklists (one simple, one complex) to help you check that you have created clear business communication.
The simple one is a terrific tool to use to ‘take the pulse' of your own communication and perhaps that of your team over time: with a bit of practice, you will see the scores rise as you focus more and more on using structure and logic to communicate for your audience, rather than for yourselves
The complex one will be really helpful when you want to dig a bit deeper into what is working well, or not, within the different components of each piece of communication.
The Checklists eDoc also provides some other ideas on where to go to learn more about applying structured thinking techniques to create greater clarity for you and for your audiences.
Here is a sample showing the key pages: